woodsac Posted October 9, 2004 Report Share Posted October 9, 2004 Let's talk wholesale. Yesterday, out of the blue, I had a very popular CA tackle shop place a small order. Later, the owner asked if I would be interested in wholesaling to retailers? Of course I'm interested But, I don't know anything about it! This is a major CA bass tackle shop. What should I expect quantity wise? (Quantity isn't a huge concern). What I really need to know is how to base my prices? To try and make it easier (on me ) let's say that I normally sale all my baits for $3.00 per pack. How can I use that to do the math? Quote Link to comment Share on other sites More sharing options...
deadlystreamer Posted October 9, 2004 Report Share Posted October 9, 2004 I have 4 retail shops that handle my streamers; I give the retailer the standard 40% discount. That way he can sell at my suggested retail price and make money. That 40% is a standard discount here in Mi. It's probably the same else where, but I'm not sure. Hope this helps a little. Quote Link to comment Share on other sites More sharing options...
alsworms Posted October 10, 2004 Report Share Posted October 10, 2004 It's probably different with soft plastics, but I try to think "100-counts". For example, the price range you mentioned (3.00 per 10-pack)......... I'd sell those to stores at 22.00 per 100 'cuz I know they're gonna put them on the wall at 3.50 - 4.00 per 10. Charge a buck or 2 more per hundred if they want you to package them in 10's. I have a couple small stores set up to where I send my stuff in packs of 100 along with my bags and labels. They do all the packaging and that saves me a bunch of time. Maybe offer half off on shipping for the first order just to keep their business, but don't budge on your price. Just my 2 cents.............. Chris Quote Link to comment Share on other sites More sharing options...
Maze Posted October 26, 2004 Report Share Posted October 26, 2004 You got the best advice you could. It is very important to set YOUR price and hold fast. The first thing taught in the most famous sales course in US history is, set your value for your customer. If you allow the customer to set a value to you, it will be 0. It is better to explain and educate a potential customer. It may take time to get a solid customer base, but those who have the money or are willing to spend it for what they want, will spend the money. If you put the products in too inexpensivly, you don't make enough and perhaps they get overlooked. People are strange. Bigger $ means it's better to many. It is the same way in Rod Building. Your time, is worth a good wage. Otherwise, you might as wel swap with people. People don't lke prices to go UP, they'll adjust to a price over time and appreciate a sale. Shop owners will always try to get the best deal they can, and rightfully so, just don't let them get one over on you! You can always develop an incentive to attract them as time goes on. More people fail because of setting their prices too low than too high. Maze Quote Link to comment Share on other sites More sharing options...
Lure--Prof Posted October 26, 2004 Report Share Posted October 26, 2004 Maze absolutely nailed the philosophy. And 40% mark-up is pretty much standard for most shelf items. Congratulations Jake! Dean Quote Link to comment Share on other sites More sharing options...
